by James Burgess | Apr 11, 2013 | Business Selling
“Obstacles are necessary for success because in selling as in all careers of importance, victory comes only after many struggles and countless defeats” Og Mandino (12/12/23 – 09/03/96) author of The Greatest Salesmen in the WorldGranted, when we...
by James Burgess | Apr 9, 2013 | Business Selling
In my last post Networking Made Easy Part I: Michael Angela Caruso, I shared 4 Secrets for networking more effectively and a terrific video of Michael Angelo Caruso sharing a relevant story. The key learning? The sales conversation is never about you, get them...
by James Burgess | Apr 5, 2013 | Business Selling
With the pending launch of my book CHAOS; How Business Leaders Can Master the Power of Focus on April 11, 2013 in the Greater Toronto Area I will have some 100 – 200 business owners mingling about (I hope you’ll be one of them). That image prompted me to...
by James Burgess | Apr 3, 2013 | Business Selling
Door to door salesman Kenny Brooks sells up a storm making his sales conversation funny, ignoring the objections, turning his selling process into stand-up comedy. It worked but was it effective?Kenny is selling a $36 bottle of miracle cleaner on which he gets paid a...
by James Burgess | Mar 20, 2013 | Business Selling
Sell….Don’t Spell!!!Gooch, a newly hired traveling salesman wrote his first sales report to the home office. It stunned the brass in the sales department because it was obvious that the new salesman was ignorant!Here’s what he wrote:”. . . seen...
by James Burgess | May 3, 2011 | Business Selling
There have to be at least a gazillion rules & quotes for writing effective direct mailing. And, unlike other forms of advertising, these rules are proven to be effective through measured response. There’s nothing new here. These rules have been around since...
