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“Efforts and courage are not enough without purpose and direction.” ~John F. Kennedy

Helen Keller was once asked, “Is there anything worse than being blind?” She replied, “Yes. The most pathetic person in the world is someone who has sight but no vision.”

Ms. Keller was very perceptive. Many people have aspirations and dreams but prefer to sit and do nothing instead of planning their fulfillment.

We have the power to control our business destiny. The key is having goals, setting them well enough, and tracking them diligently enough to see them come to fruition.

Ask any psychiatrist if patients on psychiatric wards have clearly defined goals and know exactly what they want out of life. I think you can imagine what the answer would be.

Now ask the manager of a top producing sales force the same question. You will discover that the most successful people in business and in life practice goal setting as a regular part of living.

 

In his book, Man’s Search for Meaning, Victor Frankl, argues that the “loss of hope and courage can have a deadly effect on man.”

As a result of his experiences in a Nazi concentration camp, Frankl contends that when a man no longer possesses a motive for living, or has no future to look toward, he curls up in a corner and dies. “Any attempt to restore a man’s inner strength in camp,” he writes, “had first to succeed in showing him some future goal.” I have no intention of spending time on a psychiatric ward.

But I do want to be counted as a high achiever in life; it makes good sense to set goals as the winners do!

We live in a busy world. Many entrepreneurs confuse activity with accomplishment. Many of us are so busy we find it difficult to stop long enough to ponder such things. Let’s face it. We can never achieve  success in life without first considering where we want to go. We wouldn’t set sail on the ocean without some sort of destination in mind in the hopes of getting somewhere. Without direction, we would be lost and just drifting.

 

 

WHAT’S THE NEXT STEP?

James Burgess, Focus31, CHAOS- FREE Business Planning1. You can find out more about what a Business Plan is and its importance with the international best-selling book CHAOS; How Business Leaders Can Master the Power of Focus. Get your FREE copy HERE

2. Use our FREE Business Planning Course, FOCUS Yourself; A 7 Module Business Plan Course. This is not a business plan template, it is a full Business Plan Course that provides Best Practice Business Planning insights PLUS enables you to create your Best Practice Business Plan on your own dedicated, password protected Workspace. Start your Business Plan NOW

3. Join our Business Planning Masterclass, How To Create An Annual Business Plan In JUST…28.7. Register for this Business Planning Masterclass HERE

4. Not sure why you need a Business Plan? Then REGISTER for a FREE Business Vision Quest. Call where you will talk business, your business, with international best-selling author James Burgess. Book that call right HERE